Sales and marketing analytics

Increase revenue with a unified analytics platform that enables your teams to analyze, adapt and drive engagement with an evolving customer base.

240+

data sources, including marketing and CRM systems
75%

lower TCO compared to legacy technology
<2

hours to create and deploy net-new dashboards

Challenges

Sales & Marketing teams are challenged, on the hour, to keep up with an age of disruption.

Managing complex technology stacks that operate in hybrid on-premises and cloud infrastructure, it’s incredibly difficult to bring data sources together to build a single source of truth without heavy involvement and ongoing support from IT. Without a unified view of sales pipelines or prospect conversion funnels, it becomes increasingly hard to drive new business or execute new campaigns.

Incorta for sales and marketing analytics

Real-time analytics for customer marketing

Use Incorta to unify marketing data for all your systems to keep pace with nurtured prospects and perpetual demand generation campaigns.

Deliver marketing ROI with streamlined analytics

Acquire, analyze and drive action on data from customer data platforms (CDPs) with a complete view of the customer’s journey across all marketing and sales technology stacks.

Optimize marketing campaign effectiveness

Explore which marketing campaigns and messages generate the most qualified leads. Drill down from top-line KPIs to individual opportunities to explore conversion rates across buying cycles.

Drive sales velocity and pipeline conversion

Measure and monitor pipeline KPIs, including drill-downs to sales cycle, conversion rates and velocity between sales stages and pipeline-to-forecast analysis.

Optimize sales productivity with prebuilt analytics

Drive smarter behavior across sales cycles with KPIs such as average days to close and contract value by rep, team and region. Manage deals proactively with real-time data refreshes.

Unified Salesforce reporting

Watch the Incorta platform in action against Salesforce.com with an end-to-end solution for sales and marketing teams.

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“There were two fundamental needs in our journey … speed and self-reliance. The application – easily configurable by non-technical resources – gave us control and accelerated the journey from data to insights.”

Prasad Varahabhatia, Head of Global Sales Compensation Administration

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360° Visibility Drives Profitability

eBook

The Smart Manufacturing Manual

Is your data stale and stuck across legacy systems? Are inefficient data processes dragging down your response time?

86% of manufacturing executives believe smart factory solutions will drive competitiveness over the next five years, but manufacturing companies like yours need help to make their data work as hard as they do.

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Webinar

GenAI Series

Ready to transform your understanding of AI? Join us for a compelling webinar series, where industry experts from Incorta will guide you through the essentials of Machine Learning and Large Language Models (LLMs), and how they can drive real business impact.

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Webinar

From Data Depth to Agentic Heights:Unleashing AI for Business Intelligence

Incorta has been setting the bar for leading-edge business intelligence with its ability to collect, organize, and derive insights from vast, real-time operational and transactional data. Now, with the advent of large language models (LLMs), organizations can unlock new levels of performance, co-piloting their BI teams toward smarter, faster decision-making.